Fall / Winter ’25 · Prima Stila
Confident. Refined. Unmistakable.
The first step of style. An essential collection for the modern gentleman — defined by balance and refinement.
Essential pieces for the transition between seasons — casual & bomber jackets, bodywarmers, wool and cashmere knitwear, chinos & jeans, statement overcoats.
Exceptional fabrics, an impeccable cut and timeless elegance for the modern gentleman.
Custom Made. Quiet Luxury.
A new collection dedicated to men who value discreet elegance, timeless refinement and the exclusivity of the Custom Made experience.
Every piece is created to order, defined by the client’s personality and perfected alongside a dedicated style consultant.
The first step towards your redefined image begins here.
Book your private appointment.
Refined Casual & Relaxed Elegance
Essential pieces for the modern gentleman — versatile, timeless, Custom Made.
Casual Luxury, Redefined. Effortless Refinement
Bomber Jackets
Refined Urban Elegance
The City Jacket
The City Jacket is the essential piece of the urban wardrobe — elegant, versatile and always current. Made from exclusive fabrics, it unites functional comfort with the refinement of an impeccable cut.
It can be worn with ease over a shirt or fine knitwear, completing refined casual outfits as well as business-smart ones. Every model is made Custom Made, the subtle expression of discreet luxury.
Effortless Versatility
The Overshirt Jacket
The Overshirt Jacket is the essential piece for the transition between seasons — a hybrid between shirt and jacket, created to be worn with ease, yet with a sophisticated air.
Made from exclusive fabrics, it offers the perfect balance between comfort and elegance. Versatile and refined, it can be worn over a T-shirt or polo as well as with knitwear — the ideal expression of the smart casual Custom Made style.
Iconic Utility, Refined
The Safari Jacket
The Safari Jacket is a statement piece, inspired by the classic military wardrobe and reinterpreted in a modern key.
Versatile and sophisticated, it can be worn in refined casual outfits as well as in smart casual combinations, becoming the ideal choice for the modern gentleman. Every model is made Custom Made, a discreet expression of contemporary luxury.
Pure Luxury Knitwear
Discover our selection of knitwear — sweaters and roll-necks made from extra-fine wool and cashmere. Essential pieces for layering, created for warmth, comfort and timeless elegance. Every model is Custom Made, a discreet expression of refined luxury.
Luxe Knitwear
Body Warmer
Body Warmers & Vests
Business Formal
Collection
Outerwear & Jackets
Field Jackets & Car Coats — refined outerwear for the modern gentleman.
The Custom Made Overcoat Collection
Luxury Overcoats & Tailored Elegance
Designed for the modern gentleman.
Introducing The Runner — Performance Meets Elegance
The new Runner unites sporting performance with the refinement of discreet luxury. Handmade in Portugal from premium materials, this redefined sneaker brings a perfect balance between comfort, innovation and style.
Available with an extensive range of personalisation options — from fine leather, suede or grain calf to modern materials such as mesh and knit — the Runner adapts to the style and needs of every gentleman.
The elastic structure and the optimised sole offer natural freedom of movement and exceptional breathability, while preserving a sophisticated look.
Every pair is made Custom Made and delivered in just four weeks, for a truly personal experience.
The first step towards your redefined image begins here.